A message
from our
CEO & Chairman

As we look back on 2025 and ahead to what’s next, the Chairman and I are honored to share Grow Financial’s annual report. It’s a reflection not only of our financial strength, but also of how we continue to bring our mission to serve people, not profit to life in extraordinary ways.

At the heart of everything we do are the people we serve. In 2025, we prioritized significant organizational investment in the tools and experiences that support the financial well-being of our members — including a simplified online account opening experience, instant payment options, enhanced credit card rewards programs, free credit score access and a growing library of financial wellness resources.

Our commitment to community remained just as strong. Grow team members spent more than 10,000 volunteer hours in support of nonprofit organizations, reflecting our genuine commitment to growing the greater good. Through our $750,000 donation following the devastation of Hurricanes Helene and Milton, Feeding Tampa Bay launched the reGrow program, which has helped 179 households with the essential needs of housing, transportation and household expenses. Beyond financial support, we provided financial coaching so families could rebuild with greater stability and confidence for the future.

This kind of impact is made possible by the dedication and compassion of our team. Their commitment to our mission continues to shape a culture where people feel supported and inspired. For the 15th consecutive year, Grow has been recognized as a Top Workplace — a reflection of the incredible people who make our work possible every day.

Excitement continues to build around our permanent headquarters building in Ybor City, and we remain focused on growing alongside the communities we serve and finding new ways to make a meaningful impact.

Thank you for being part of our journey. We’re proud of what we accomplished together in 2025 and inspired by what lies ahead.

Thomas R. Feindt, CEO
Richard W. Reeder, Chairman

We Serve People,
Not Profit.®

Grow Financial is a not-for-profit credit union working for the benefit of our members, not the pockets of corporate stockholders. We provide a comprehensive array of personal and business banking services to nearly 300,000 members, with 26 stores in Florida and South Carolina.

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2025 Impact
by the Numbers

295,094

Total Credit Union Members

14,000

New Members

$55.4 MILLION

In Dividends Paid to Members

$4 MILLION

In Discounts Through Special Rates

32,995

New Loans Totaling Over $1.1 Billion

397

Mortgages Totaling Over $77.3 million

$3.8 BILLION

Total Assets

We Make Things Grow

2025 was proof of what our purpose looks like in action. We welcomed new members, paid out more in dividends, saved members money with special relationship rates on auto loans, supported nonprofits and helped fund small business dreams. Behind each of those numbers is a story: a first-time homeowner, a thriving entrepreneur, a team member making a difference. That’s what we mean when we say we make things grow.

Grow Member

“Grow helped refinance my old car loan, lowered my interest rate by 3% and then also helped me finance a new car at an excellent rate. The entire process was completed in just one day, with a single phone call. I couldn’t be happier with the experience.”

— Ray G.

Grow Member

“The support that you give to the veteran community and to the community at large is absolutely commendable, and I just love being a part of it.”

— Robby Groover
President and CEO of the Florida Veterans Coalition

Grow Member

“I’ve dealt with other banking institutions in the past, but you run your business the way I run mine, and that’s why I connect with Grow Financial so well — because you treat us the way we treat others.”

— Valerie Ciudad-Real
President and CEO of The Valerin Group

Grow Team Member

“Grow inspires me through its meaningful commitment to making a positive difference in the community, both directly and indirectly. Whether it’s the various volunteering initiatives, the charitable drives held throughout the year, or the diverse range of financial products and programs, the organization is dedicated to uplifting individuals in crucial areas such as building credit, saving for the future, and pursuing their dreams.”

Grow Member

“Grow Financial and the reGrow program changed my life. I was afraid I might lose my house if I couldn’t pay the mortgage. They took care of my mortgage for a few months, then the electricity and water. It was a huge benefit.”

— Julia R.

People, Communities, Money & Dreams

Serving Our Members

Competitive Financial Products & Support to Reach Their Goals

Our members are the reason we’re here, so we make it a priority to empower them to save more, borrow smarter and stress less. We’ve helped thousands of people buy homes, start businesses, consolidate debt and fund life’s important moments. When our members grow, we grow.

Building Local Businesses

Business Solutions for Florida and South Carolina

From beloved neighborhood restaurants to high-profile construction companies, Grow provides personalized financial and professional support to local business members across dozens of industries. We’re proud to work hand-in-hand with owners to assess their needs, explore options and implement solutions that deliver tangible results, helping businesses throughout the community thrive.

Small Business Spotlight

The Florida Veterans Coalition

As a nonprofit dedicated to supporting veterans, the Florida Veterans Coalition (FVC) wanted a financial institution that understood their mission and took it to heart, which is why they chose Grow.

We have a long history of serving the financial needs of military members, veterans and their families by helping them build financial confidence and long-term stability. By partnering with the FVC, we’re honored to continue supporting such important, impactful work.

Small Business Spotlight

The Valerin Group, Inc.

When Valerie Ciudad-Real was launching her marketing and communications firm, she needed a line of credit to get started. Rather than turn to a big bank, she turned to Grow.

Because here, we don’t just look at the numbers. We look at the whole picture. After hearing Valerie’s story, we were able to find a solution and forge a trusted relationship that, 20 years later, is still going strong.

Serving Our Community

Our Mission in Action

Service is more than a value at Grow — it’s a core part of who we are. Every team member receives two paid volunteer days each year, and in 2025, we saw incredible participation and impact through more than 10,000 volunteer hours. Whether it was packing meals, mentoring students in underserved schools or volunteering at local shelters, our team brought their hearts to every cause. Together, we supported 56 nonprofit organizations and contributed over $2 million to help lift our community.

Investing in Our Team Members

Dedicated People, Award-Winning Culture

Our ability to serve starts with the strength of our team. We’re committed to creating a workplace where team members feel supported, valued and inspired. This commitment is reflected in a culture that’s consistently earned Top Workplace recognition for 15 consecutive years, thanks to the incredible people.

Program Spotlight: reGrow

Following the devastation of Hurricanes Helene and Milton, we partnered with a trusted leader in disaster relief, Feeding Tampa Bay, to launch reGrow — a program built to provide financial assistance with rent and mortgage payments, transportation, utilities, car insurance and household expenses. Through our $750,000 contribution, the program provided meaningful support to hundreds of families as they recovered and regained financial stability. We also hosted free financial literacy classes so community members could access the resources they needed to rebuild in a sustainable way.

This partnership reflects our ongoing commitment to standing with our community — not just in moments of crisis but every step of the way.

Regrow Feeding Tampa Bay

Download the 2025
Annual Impact Report

Read the Full Report