Grow Financial Federal Credit Union
October 10, 2023

Grow Financial Foundation Supports Breast Cancer Awareness Month With ObservaMé®

In support of Breast Cancer Awareness Month, the Grow Financial Foundation is excited to work with ObservaMé®, a Tampa-based woman and minority-owned business that creates athleisure apparel with a patented unique feature — an opening on the sleeve for your fitness watch — to bring you a special opportunity.

Special ObservaMé® Breast Cancer Awareness Month Apparel

For the month of October, you can enjoy a special selection of merchandise in support of Breast Cancer Awareness Month. Items include men’s and women’s long-sleeve shirts, complete with the patented ObservaMé® watch opening in the sleeve, and a sporty, moisture-wicking headband. The Grow Financial Foundation will match the total sales dollar for dollar with a donation to the American Breast Cancer Foundation (ABCF), up to $10,500, and ObservaMé® will be donating 10% of the proceeds. 100% of these funds will be used to support ABCF’s mission of providing grants for qualified underserved and uninsured individuals who reside in the Tampa Bay region, to receive education, access and financial assistance to aid in the early detection, treatment, and survival of breast cancer, regardless of age, race, or gender.

Get yourself some new athleisure wear today while benefitting ABCF!

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You can also find samples of the items in person at three Grow stores: Carrollwood and Pinellas Park in Florida and Lexington in South Carolina.

About ObservaMé®

Former Atlanta attorney Karen Fultz-Robinson founded ObservaMé® in 2016, right here in Tampa. The name means “watch me” in Spanish. Why? It all ties back to the root of an idea that Fultz-Robinson had while on a long-distance run. She realized pulling back your sleeve to check your watch or fitness tracker is cumbersome, especially on colder days. To solve this problem and address a gap in the market, Fultz-Robinson designed a new style of clothing with a slot in the sleeve for easier access to one’s fitness tracker — without breaking stride on your run. Her patented design earned a spot on TIME’s Best Inventions of 2022 list, so don’t miss out on a chance to get your very own watch-opening apparel from ObservaMé®.

The Grow Financial Foundation is so excited to partner with a local woman and minority-owned business to support the American Breast Cancer Foundation and its efforts within the Tampa Bay region during Breast Cancer Awareness Month. The Foundation looks forward to seeing Grow members and team members sporting their new pink shirts and headbands!

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